luminexa

Activities
Brand Identity & Strategy, Creative Direction, 3D Product and Packaging Design

Drivers
To communicate the concept of "Timeless Magic", emphasize the brand's unique blend of sophistication, modern wellness, and enchanting experience

To develop a memorable and visually striking brand image, making Luminexa instantly recognizable and associated with a sense of refined well-beingTo showcase the diverse range of wellness products

Objectives
The main objective of the Luminexa is to build strong brand awareness that reflects the essence of “Eternal Enchantment.” The campaign aims to introduce Luminexa to its target audience and establish a distinct presence in the wellness industry. Luminexa's seeks to differentiate itself in a crowded market by committing to sustainability, authenticity, and excellence in every aspect of the brand.

Luminexa's products ranging from essential oils and skincare to herbal teas, are meticulously designed to offer not just solutions but experiences that elevate everyday wellness rituals.